Our history dates back 25 years in Australia as PartyLite Australia with one simple belief: good fragrance shouldn't cost a fortune, and it should make your home feel calm and warm.
For a quarter of a century, that belief has filled Australian homes with fabulous fragrances - through long summers and short winters, family dinners and quiet nights in.
Now It's the UK's turn as we launch in 2026.
Five years ago, our current team took the reins from PartyLite Australia. Initially we kept what people loved but over time we changed the rest. We rebuilt the range, raised our own quality standards and grew a community of Glow Collection Ambassadors who share the scents they love with the people they know.
Now, we are taking Glow Collection global, and the UK is our first stop to becoming a global brand. We invite you to join us on that journey. Good fragrance at a fair price belongs in your home.
Every Glow Collection candle passes a 45-point quality check before it ships. We check the wick, the wax, the fragrance and the finish. Our candles use a blend of soy and food-grade paraffin for a cleaner burn and a scent that fills the room. We even design our outer box packaging for recycling.
Glow Collection products are never tested on animals. Never have been.
Our first UK product is the Glow Collection Advent calendar: 24 scented tealights across 12 Christmas fragrances. Next comes the Icon Collection, with 3-wick candles, tealights and wax melts, made to the same standard.
Glow Collection has always grown through people, not shop shelves. If you love fragrance and like the idea of earning while you share it, read why people join Glow Collection.
We are glad you found us.
Greg Smith, Executive Chair and CEO
